A New Era for Upcounty Business: GGCC to Unveil New Name and Brand April 17

Gaithersburg, MD – The Gaithersburg-Germantown Chamber of Commerce (GGCC) will officially unveil a new brand identity, including a refreshed name and new logo, on April 17, 2026, marking a significant milestone in the organization’s evolution and its commitment to serving a dynamic and growing regional business community.

The official announcement and brand reveal will take place at BlackRock Center for the Arts beginning at 7:00 p.m., followed by a Casino Night-themed celebration. The event will commemorate a year-long strategic initiative shaped by member input and designed to position the Chamber for continued leadership across the Upcounty region.

The rebrand is a direct outcome of the Chamber’s 2025 Strategic Plan, developed collaboratively with its membership to ensure the organization remains the leading advocate for businesses driving the local economy. Central to this transformation is an expanded regional focus that more intentionally includes the growing business communities of Clarksburg and Damascus, alongside Gaithersburg and Germantown.

“Our brand refresh reflects who we are today—and where we are going,” said Board Chair Steve Barber. “It is bold, inclusive, and forward-looking. We are all-in on the future of our region, and we are excited to share this next chapter with our members and community.”

The evening celebration will feature a high-energy Casino Night experience, complete with games, prizes, music, and dancing, offering attendees a memorable way to mark the occasion….

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